April 26, 2024

Merkel Urges Europe to Tighten Internet Safeguards

Ms. Merkel’s remarks, in a television interview on Sunday night, reflected the anger throughout much of Europe, including Germany, over recent accounts of government surveillance by the United States National Security Agency. Those accounts, in government documents leaked by Edward J. Snowden, a former N.S.A. contractor, included the agency’s compilation of logs of virtually all telephone calls in the United States and its collection of e-mails of foreigners from the major American Internet companies, including Google, Facebook, Yahoo, Microsoft, Apple and Skype.

Those companies have already begun aggressive lobbying campaigns to stop or dilute tighter privacy rules, which they say would interfere with their business models and decrease profits and growth. The companies’ efforts are, in turn, supported by countries like England and Ireland that fear that such restrictions would hamper economic recovery.

Unlike many citizens in the United States, whose desire to prevent the kind of widespread terrorist attacks like those of Sept. 11, 2001, often trumps their concerns about privacy rights and government surveillance, Germans have experienced the corruption of those rights under the Nazis and later the Communist government of East Germany, making them far more sensitive to the issue. Until now, though, Germany has been slow to back an aggressive privacy initiative across Europe partly because the country’s laws are among the tightest in the bloc.

Ms. Merkel said she now believed that only a broader pact could be effective. “That has to be part of such a data privacy agreement because we have great regulation for Germany, but if Facebook is registered in Ireland, then it falls under Irish jurisdiction,” she said. “Consequently we need a common European agreement.”

Human rights groups in Germany and Austria, which has similarly strict rules guarding private information, have taken on the Internet giants over Facebook’s default settings on sharing personal data and Google’s scooping up of private information while mapping out German cities for its Street View service.

“What actually happens with data when they leave Germany to servers outside of the country, or Europe, where they fall under the jurisdiction of completely different regulations?” Ms. Merkel asked in the interview on Sunday with the public broadcast network ARD.

She pointed out that existing international accords on privacy protection were drawn up decades before the digital era, and she said she would meet in the coming days with her interior and justice ministers to draw up proposed regulations on data privacy that could apply across the entire 28-nation bloc.

Companies contacted by e-mail, including Google and Microsoft, did not immediately respond to requests for comment about Ms. Merkel’s remarks.

“We’re still investigating what she said, and in what context she said it,” said Lisa Randles, a spokeswoman for BSA, an alliance of software companies, including Apple and Microsoft

The European Union’s justice commissioner, Viviane Reding, who originally proposed rules overhauling and updating the bloc’s privacy standards in early 2012, praised “this commitment of Chancellor Merkel to strong and uniform E.U. data protection rules” in a statement on Monday in Brussels.

The N.S.A. revelations have placed an added political strain on Ms. Merkel, who polls suggest remains in a strong position before German elections in September but who is under increasing attack from opposition parties trying to use the matter to undercut her popularity.

“The question is whether this is part of election campaign tactics or something with real substance,” Jan Philipp Albrecht, a German member of the European Parliament who is the main sponsor of the legislation, said in a telephone interview on Monday. The legislation needs the Parliament’s approval to take effect.

Melissa Eddy reported from Paris, and James Kanter from Brussels.

Article source: http://www.nytimes.com/2013/07/16/world/europe/merkel-urges-europe-to-tighten-internet-safeguards.html?partner=rss&emc=rss

Industry Tries to Streamline Privacy Policies for Mobile Users

For many Internet users, online privacy policies are long and difficult to read. Transfer those same policies to a mobile device, where users can find themselves clicking through multiple screens often with tiny type, and the policies can become almost useless to the average consumer.

Yet those same policies govern how much user data is collected through mobile applications and how that data is shared with advertisers and other third parties. And with growing concern over data collection, including proposed legislation to more closely protect consumers, one company is trying to make privacy policies that are both easy for consumers to read and easy for mobile application developers to create.

“Everybody complains that no one reads privacy policies and that privacy policies are too long and too difficult,” said Jim Brock, the founder of PrivacyChoice, a company that has analyzed and indexed the data in hundreds of privacy policies across the Web. “The mobile environment requires you to say things very succinctly, and it requires you to say things in layers.”

Using the data collected from hundreds of online privacy policies, Mr. Brock and his team devised a tool to help mobile application developers create basic policies without the help of a lawyer. Developers who want to use the tool can select answers to basic questions about how they collect data, how that data is used and whether it can be deleted.

The resulting policy boils complicated policy language down to a few sentences like “We collect or share your location only with your permission” or “We keep personal data until you delete it.”

“If you have 10 minutes, you can get on the right side of privacy rules,” said Mr. Brock, who estimates that the vast majority of applications that mobile phone users download don’t have privacy policies at all. Policies that do exist can be challenging for users to read without having to click through multiple screens. Adding to the confusion, many application developers are small businesses that make revenue off customized advertising, but don’t have a consistent approach to making policy.

Morgan Reed, the executive director for the Association for Competitive Technology, a trade organization that supports mobile application developers, said more than 80 percent of developers are small businesses with fewer than 10 employees. Many of the apps they create collect data on users — including their location — that can be sent to advertising networks, which in turn show users ads based on the data that has been collected.

Without advertising revenue, app developers would have to charge more for their apps — which typically sell for 99 cents to a few dollars each — and some might find it difficult to stay in business. “Solving this privacy problem is absolutely critical for us,” Mr. Reed said. “We want to make sure this revenue stream continues.”

The cost for a legal consultation, which can range from a couple of hundred dollars to thousands, can also be a deterrent for small app developers looking to create privacy policies. But Christopher Wolf, a partner at the Hogan Lovells law firm and a co-chairman of the Future of Privacy Forum, said app developers should not claim cost as an excuse.

“I think it’s a cop-out for app developers to say they don’t have the budget for it,” Mr. Wolf said. “It’s an investment for any business that deals in consumer data. They ought to build it into the development cost.”

Andrew Binkowski, a researcher at the University of Chicago and an app developer, said allowing advertising on his baby name app, Stork Drop, doubled his revenue. Mr. Binkowski said the app drew advertisements for items like diapers or cord blood banks (facilities that store umbilical cord blood for future use).

As for privacy policies, Mr. Binkowski said he wasn’t sure if it was necessary to have one given that his apps did not collect personally identifiable data and in some cases, did not collect any data at all. The cost and expertise needed to create a privacy policy were also a concern. “I’m still not certain about what needs to go in there,” he added.

Forrester Research predicts that by 2015, 36 percent of consumers in the United States will use mobile Internet services, with spending on mobile advertising expected to increase to $2.8 billion.

In June, Senator Al Franken, Democrat of Minnesota and the chairman of the Senate Judiciary subcommittee on privacy, technology and the law, proposed legislation along with Senator Richard Blumenthal, Democrat of Connecticut, that would require mobile companies to obtain a user’s consent before collecting location-based data and before sharing that data with third parties.

Recent efforts to increase the availability of mobile privacy policies, like Mr. Brock’s policy generator, “is a good first step in informing consumers,” Mr. Franken said in an e-mail. “But it alone will not address the majority of privacy threats that consumers face on their mobile devices.”

Another tool to manage tracking by advertisers and ad networks is being developed by Evidon, the company that provided the technology behind an icon-based online self-regulatory program supported by the Digital Advertising Alliance.

Scott Meyer, the company’s chief executive, said work is under way on a tool that would allow users to opt out of being served targeted advertising across multiple providers, similar to the way the icon program works. Mr. Meyer said the company had already signed contracts with multiple ad networks and agencies and expected to announce the new tool by the end of the year.

“The point of this is to build a more trusted environment,” Mr. Meyer said.

Article source: http://feeds.nytimes.com/click.phdo?i=a8224c1787eac58d1425baf108e3a0d9