July 5, 2022

Politico to Test a Pay Wall With Some Readers of Its Site

Politico, the media organization that covers Washington in minute detail, said Thursday that it would start experimenting with a pay wall on its Web site.

“Starting this week, we are going to test a metered system for subscriptions in a half-dozen states and internationally,” the leaders of the organization told their staff in a memo that was also posted online and signed by John F. Harris, the editor in chief, Jim VandeHei, the executive editor, and Kim Kingsley, the chief operations officer.

The letter emphasized that though the change was “small” and “experimental,” it “represents a shift in our thinking.” Notably, however, the site will not be testing a pay wall in Washington, the home of Politico’s core readers.

“It’s something we do not have to do but want to do to get a better feel for readers’ willingness to pay for our journalism,” the letter explained. “We believe that every successful media company will ultimately charge for its content.”

Until now, Politico has thrived by being endlessly available for those obsessed enough to want to be updated by every tic in the body politic. But while Politico started as a Web site, it has evolved to deliver a print version with advertising and a premium service for subscribers. The question now is how hardcore Internet fans of the site will feel about joining the group that pays.

Politico said it was testing the waters now, ahead of what they had planned only a few months earlier, because of the success of pay walls at other news organizations. Pay walls, once considered anathema to online journalism, are now being embraced by more newspapers and even smaller operations like The Dish blog, run by Andrew Sullivan, as revenue from Web advertising continues to sputter.

“It is increasingly clear that readers are more willing than we once thought to pay for content they value and enjoy,” the Politico memo said.

Politico said that it was testing the wall in smaller states spread across the country and at different price for at least six months and then would study the results.

Article source: http://www.nytimes.com/2013/05/10/business/media/politico-to-test-a-pay-wall-with-some-readers-of-its-site.html?partner=rss&emc=rss

Career Couch: Overqualified? Don’t Be Overwrought

A. Start by changing your perspective, says Caitlin Kelly, author of “Malled,” a book based on her experience as a retail sales clerk after losing her job in journalism.

“Don’t focus on what you’re not getting but what you are getting,” she says. “I may have been overqualified for folding T-shirts, but I was underqualified for selling, being patient and working attentively with a wide range of people. It doesn’t matter what the job is — there are always things you can learn and skills you can develop.”

Hilary Pearl, founder of the executive coaching firm Pearl Associates in Greenwich, Conn, says: “Tell yourself the current situation isn’t the end of your career. Don’t overdramatize the negative aspects but try to view the situation more philosophically: life is a series of phases, and this is one of them.”

Consider that because you’re overqualified, you may be able to learn or do things on the job that might not have been possible in a more demanding position, says Sarah Hathorn, a career acceleration coach and chief executive of Illustra Consulting in Atlanta. “You could invest your extra time in learning different aspects of the business,” she says, “and teaching or mentoring others in the organization.”

Q. Is it possible to make your work more stimulating and challenging, even if your job responsibilities aren’t likely to change?

A. Yes. Seek tasks and responsibilities that force you to learn something new or to work harder. “You may be operating on autopilot right now, but chances are people above you are stressed,” Ms. Hathorn says. “Offer to take things off your boss’s plate and let him know which projects or tasks you want to learn more about.”

Always frame your request positively, saying that you love new challenges, rather than complaining that you’re bored and underused, says Stacy L. Ethun, president of the Park Avenue Group, an affiliate of the executive search firm MRI Network.

Look at the company’s organizational hierarchy and find the person who has the job you’d like, then offer to lend that person a hand, Ms. Hathorn says.

Find a mentor who can help you understand the company’s needs and ultimately help you move to a higher level, says Rebecca Weingarten, a career coach and co-founder of DLC Executive Coaching and Consulting in New York. In your down time, educate yourself about the company and its industry. “Read corporate information, analyst reports and related news articles,” she says.

Ms. Hathorn suggests researching new tools or processes used by other companies that could save yours time or money. “If your boss incorporates your suggestions,” she says, “it will make him look better and make you a more valuable employee.”

Q. Can doing things you enjoy outside of work make you feel better when you’re on the job?

A. Absolutely. Because your job isn’t overly demanding right now, you have more time for things you like to do but may have neglected in the past, Ms. Kelly says. “Spend more time with family, take your dog on long walks, do volunteer work in the community or sing in the church choir,” she advises. We tend to define ourselves by our job titles, she says, but keep in mind that you are more than just your job.

Challenge yourself outside of work by taking on something you’ve always wanted to learn, by going to the gym or by dedicating more resources to a hobby or a side business. “You’ll be a happier, stronger person and that will be reflected in your attitude every day,” Ms. Ethun says.

Q. How can you tell whether it’s time to look for a position somewhere else?

A. If the organization isn’t promoting from within — or if others have been tapped for positions for which you were well qualified — it may be time to look elsewhere. It could be that there is a lack of opportunity for your particular skill set.

You may also find that the company’s culture or mission isn’t a good fit, Ms. Weingarten says. Ask yourself whether you like the way the company is run and the direction in which it’s moving. “Can you see yourself there five years from now?” she asks.

Q. How do you leave in a way that acknowledges your gratitude to the company and doesn’t engender resentment?

A. Give as much notice as you can — a month, for instance, is more considerate than two weeks, Ms. Pearl says. Meet privately with your boss and anyone at the company who has been important to you, and express gratitude for what you gained from the experience.

“Don’t tell them all the things you could have contributed or talk about how you were underleveraged all these months,” Ms. Pearl says. “You want to keep all those bridges open. You never know who your next boss will be.”

E-mail: ccouch@nytimes.com.

Article source: http://www.nytimes.com/2011/05/08/jobs/08career.html?partner=rss&emc=rss