The latest edition of the Golden Globes soared in the ratings on Sunday night as Tina Fey and Amy Poehler — two graduates of “Saturday Night Live” — proved that good writing and experience with live television comedy can translate into widespread plaudits.
Sunday’s broadcast on NBC drew the best ratings for the show in six years. The viewer total rose almost three million over the result from 2012, to 19.7 million from 16.8 million viewers. The numbers were even better in the category that NBC sells to its advertisers, viewers between the ages of 18 and 49. In that group, this year’s show grew to a 6.4 rating, up 28 percent from the 5 rating the show scored in 2012.
The last time a “Globes” show did that well was 2007, when it had 20 million viewers and a 6.5 rating in the 18-49 category.
Beyond the appeal of Ms. Fey and Ms. Poehler, this year’s show also had the benefit of a group of movies that performed well at the box office, including the big winner, “Argo,” as well as “Lincoln,” “Les Miserables” and “Zero Dark Thirty.”
Article source: http://mediadecoder.blogs.nytimes.com/2013/01/14/golden-globes-posts-a-spike-in-ratings/?partner=rss&emc=rss
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