December 22, 2024

Media Decoder: F.C.C. Commissioner Leaving to Join Comcast

8:02 p.m. | Updated WASHINGTON — Four months after the Federal Communications Commission approved a hotly contested merger of Comcast and NBC Universal, one of the commissioners who voted for the deal said on Wednesday that she would soon join Comcast’s Washington lobbying office.

Meredith Attwell BakerChip Somodevilla/Getty ImagesMeredith Attwell Baker

Meredith Attwell Baker, a former Commerce Department official who worked on telecommunications issues in George W. Bush’s administration, announced that she would leave the F.C.C. when her term expires at the end of June. At Comcast, she will serve as senior vice president for government affairs for NBC Universal, which Comcast acquired in January.

The announcement drew immediate criticism from some groups that had opposed the Comcast-NBC merger. They said the move was indicative of an ethically questionable revolving door between regulatory agencies and the companies they oversee.

The revolving door between government and the lobbyists who seek to influence public policy and legislation on behalf of companies or other organizations was a target of reform by President Obama even before he took office. During the 2008 campaign, he vowed to “close the revolving door” and “clean up both ends of Pennsylvania Avenue” with “the most sweeping ethics reform in history.”

Though Ms. Baker was appointed to what is considered an independent regulatory agency, she signed the administration’s ethics pledge upon taking office in July 2009. Under the pledge, she will not be allowed to lobby anyone at the F.C.C. for two years after her departure.

In addition, Ms. Baker will not be able to lobby other political appointees at the F.C.C., including other commissioners, for the remainder of the Obama administration, including a second term if the president is re-elected. She faces a lifetime ban on lobbying any executive branch agency, including the F.C.C., on the agreement that Comcast made with the commission as a condition of its approval of the merger with NBC Universal.

Ms. Baker can lobby members of Congress immediately upon beginning her new job.

“I am privileged to have had the opportunity to serve the country at a time of critical transformation in the telecommunications industry,” Ms. Baker said in a statement. “The continued deployment of our broadband infrastructures will meaningfully impact the lives of all Americans. I am happy to have played a small part in the success.”

Ms. Baker, one of two Republicans on the five-member commission, recently criticized the speed of the commission’s review of the Comcast-NBC merger, which took 355 days. The F.C.C. voted 4-1 in January for approval, subject to several conditions.

“The NBC/Comcast merger took too long, in my view,” Ms. Baker said on March 2 in a speech to a communications industry group. Noting that that time was similar to the length of other major merger reviews at the commission, she asked whether those reviews were preventing companies from trying to grow through acquisition.

“My concern is that you might walk away,” she told the communications executives, “and how many other consumer-enhancing and job-creating deals are not getting done today.”

Her route of departure was harshly criticized by Craig Aaron, the president and chief executive of Free Press, a media interest group that had opposed the Comcast-NBC merger. Mr. Aaron called the move “just the latest, though perhaps most blatant, example of a so-called public servant cashing in at a company she is supposed to be regulating.”

“No wonder the public is so nauseated by business as usual in Washington, where the complete capture of government by industry barely raises any eyebrows,” Mr. Aaron said. “The continuously revolving door at the F.C.C. continues to erode any prospects for good public policy.”

Ms. Baker issued statements about her departure through both the F.C.C. and Comcast, but she did not address the revolving door issue in those statements. She did not return a phone call to her F.C.C. office seeking comment.

Other interest groups were less vehement in their objections, in part because they viewed Ms. Baker as likely to have voted to approve the Comcast-NBC merger regardless of where her next job would be.

Most of her colleagues on the commission wished Ms. Baker well in official statements.

“She’s made our decisions smarter and our policies better,” Julius Genachowski, the chairman of the F.C.C., said. “I wish her well in her new role at NBC Universal.”

Only one F.C.C. commissioner, Michael J. Copps, who voted against the Comcast-NBC merger, expressed surprise at her departure.

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Media Decoder: Christina Norman Dismissed as Chief of OWN

OWN: Oprah Winfrey Network Christina Norman, left, with Oprah Winfrey and David Zaslav, the chief executive of Discovery Communications, celebrating the start of OWN on Jan. 1, 2011. Ms. Norman is exiting the channel.

2:10 p.m. | Updated | In an admission of dissatisfaction with the ratings for the 4-month-old OWN: The Oprah Winfrey Network, the head of that channel, Christina Norman, has been dismissed, the channel said Friday.

Effective immediately, Peter Liguori, the chief operating officer for Discovery Communications, will take over the channel on an interim basis, through the rest of the year, if not longer.

Discovery and Ms. Winfrey jointly own and operate OWN. The decision to dismiss Ms. Norman was made by the board that oversees OWN in the last few weeks, according to a person with direct knowledge of the decision.

The shakeup comes amid disappointment at Discovery and at OWN about low ratings for most of its programming. On a total day basis, OWN is barely outperforming the channel it replaced, Discovery Health, despite hundreds of million of dollars of investment.

David Zaslav, the chief executive of Discovery Communications, acknowledged last week that the channel has had a “slower start” than expected.

In an e-mail message to the staff at OWN on Friday, Ms. Winfrey said that Ms. Norman’s “hard work, passion and leadership were instrumental in getting OWN on the air,” but added, “Given all that we have to do, the OWN Board felt it was necessary that we have a different kind of leadership in place for the next phase of OWN’s growth.”

Before becoming the Discovery COO in 2009, Mr. Liguori was the president of entertainment for the Fox Broadcasting Company.

Mr. Liguori said in an interview Friday afternoon that “this a natural transformational moment” for OWN.

He said he would apply the lessons of the last four months to new programming going forward. One lesson, he said, has been that straightforward how-to shows and darker subject matter don’t work as well as shows that are more clearly entertaining. Going forward, he said, “I think you’re gonna see more joy on the network.”

“Every single one of Oprah’s shows should be purposeful,” he emphasized. “But the price of entry for that purpose — that show’s intent, its message, its takeaway — is that you are entertained.”

Asked to elaborate, he said, “It’s going to be compelling characters, storytelling with stakes, and then at the end of the show, you realize you have learned either some moral or practical lesson.”

Ms. Norman did not respond to a request for comment on Friday. She was the second chief executive of OWN, having taken over in January 2009 while the channel was trying — and at times struggling — to start up.

While Ms. Winfrey provided the live-your-best-life vision for the channel, it was Ms. Norman, a former president of MTV, who executed on that vision. She said in a prepared statement Friday, “As I move on to my next challenge, I am confident the strong foundation we have built will position the network to achieve great things.”

OWN is being closely watched in the television industry because it bears Oprah’s imprimatur and because steering viewers to a new channel is almost always a struggle. Adding to that struggle, Ms. Winfrey is not regularly appearing on the channel yet because she is busy winding down her syndicated talk show, “The Oprah Winfrey Show.” The final episode of the talk show will be shown on May 25.

Citing the end date, Ms. Winfrey wrote in her e-mail message, “I will soon be able to turn my full energies to working with you all.” She added, “I remain confident that the vision/mission that we established for OWN will be achieved — and we will do it together — as a team.”

OWN executives had planned to start Ms. Winfrey’s next show, called “Oprah’s Next Chapter,” sometime in the fall. But Mr. Liguori said Friday that the start date would now in January 2012. She will taking a vacation after her syndicated show ends, he said, and then turning her attention to what exactly she wants “Next Chapter” to be.

“Big ideas, especially one from Oprah, shouldn’t be microwaved, they should be slow-baked,” he said.

Despite the ratings shortfalls, OWN is expected to be profitable in its first year. Mr. Zaslav reiterated last week that Discovery is “fully committed to the brand.”

“As we said in the beginning, it’s a long-term play building a channel,” he said.

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