Incoming waves: tablets, e-books, movies online. Outgoing waves: Desktop PCs, landline phones, anything on disc, tape or paper.
It’s fascinating to watch outgoing industries struggle to remain relevant. Take, for example, the outgoing wave known as pocket cameras. No wonder nobody is buying them anymore. Your phone takes pictures nearly as well and is far more convenient. You always have your phone with you, and you can transmit the photos wirelessly as soon as you take them.
But Canon, the world’s No. 1 camera maker, has dreamed up an ingenious response to the phone-camera threat. It’s a camera designed to attack the cellphone threat on three fronts.
First, it emphasizes the features that a smartphone can’t match, like a zoom lens. Second, it imitates the workings and design features of a smartphone. Third, it can transmit new photos to your phone for immediate sending or posting online. The result, the Canon N ($300), is half pocket camera, half photo-taking accessory for your phone.
In the category of features a phone camera lacks, the Canon N starts by offering a powerful zoom lens — 8X, compared with zero X on a smartphone. Digital zoom, where the camera just enlarges a photo to make it seem as if you’re closer, doesn’t count.
The N also has a much bigger, more sensitive sensor and lens. Now, the N’s sensor isn’t very big for a camera — it measures 0.4 inches diagonally — but it’s much better than what’s in a typical phone. Finally, the N’s screen flips out 90 degrees, so you can take photos at interesting angles.
The second category, imitating a phone’s design and operation, is more intriguing. The Canon N is one of the weirdest-looking cameras you’ve ever seen. It’s a nearly square, nearly featureless block, in black or white.
It has only three physical buttons, all tiny: Power, Play and Connect to Phone. As on a phone, the rest of the controls are all on the touch screen.
Now, you might have noticed that that list does not include “shutter button”; this camera doesn’t have one. Instead, you take a picture by pressing up or down on the silver plastic ring around the lens, which budges slightly and clicks.
And what, you may ask, is the point of that design? Simple: This camera works equally well upside down or at 90 degrees. Like a phone, it detects which way you’re holding it and flips the screen image accordingly. Thanks to this ring-shutter system, you can take a shot no matter how you’re holding the camera.
Left-handers might also appreciate this setup; it frees them from the tyranny of right-side shutter buttons. The downside of the shutter ring is that it’s very skinny and right next to the equally thin zoom ring. Often, you snap a shot by accident when you’re just trying to zoom.
The upside-down feature also mitigates the limitations of the flip-out screen, which has a hinge that is far less ambitious than the ones on other cameras. When you hold the camera upright, the flipping out aids you only in taking photos of low-down subjects (that’s low down as in “children and pets,” not “yellow-bellied scoundrels”). But because you can use the camera in any orientation, the flip-out screen also helps you take pictures holding the camera over your head or even around corners.
Even so, the screen can never face you, so it’s no help when you’re taking self-portraits — a real shame.
There are other cellphone similarities. There is no external battery charger; you charge the battery in the camera, by connecting a USB cable to your computer or a wall adapter. The battery itself looks like a squared-off AA battery; it’s tiny. Canon says it’ll give you about 200 shots on a charge, which is very low.
E-mail: pogue@nytimes.com
Article source: http://www.nytimes.com/2013/05/02/technology/personaltech/canon-n-takes-on-phone-cameras.html?partner=rss&emc=rss