April 24, 2024

Frequent Flier: In the Air With the Chief of Numi Organic Teas

Traveling is always a beautiful journey, and I love observing cultures, and how they express their ways of life. I try to keep that attitude when I’m flying for business.

One of the precious things of traveling is connecting with nature and the people who work the land. I’ve had moments that I will relish for the rest of my life. I really do try to keep that attitude. Otherwise, I’d love to be home in Oakland, Calif., since there’s always so much to do there. I mean, really, Oakland is great. You never have to leave that town. But I’d miss out on so much.

I’ve always had an interest in photography. For the past three years, I’ve taken thousands of photographs of the earth from the windows of airplanes. The photos are like abstract pieces of art. Nature has no straight lines, which is a great juxtaposition against the hard lines of our modern architecture and, I suppose, our lives.

I’m not a nervous flier. But last year, I was on a flight that was trying to take off from a small village in the Amazon of Ecuador. I’ll admit it. I got nervous.

The airport consisted of a long dirt runway. All the flights scheduled that day were canceled because of heavy rains. Eventually the rain stopped for a couple of hours and a six-seater landed. The plan was for me to get on this plane, but first it had to be loaded with food stuffs and other goods that were going to another village.

The runway was short and ended in the rain forest, so if the plane couldn’t lift its nose because of the heavy load and soaked earth, we’d end up in the middle of the jungle. I got more nervous when I and the few other passengers heard the pilot praying.

The plane got to the end of the runway. It was going pretty fast, but its weight and the dampness were making flight near impossible. But we’d gone past the point of no return, so the pilot went full throttle. If I didn’t know better, the rain forest monkeys and birds were pushing us up. It was frightening beyond belief as we went deeper into the thick, gray clouds, not sure we were going to clear the forest.

All I could think of was what it would be like to crash into the jungle. I didn’t like the thought. By the time we landed safely an hour later, I truly felt blessed to be in one piece.

I really love traveling overseas. You never know what you’ll find. One of my best business travel memories was a trip to China when I discovered a source for organic pu-erh, an ancient healing tea picked from 500-year-old wild tea trees in the mountains of Yunnan, China.

While I was there, a devastating earthquake hit China, making travel difficult. But I discovered this pristine tea garden lovingly tended for generations by the local citizens. It was an incredible find, and from that trip the company now can offer pu-erh teas in the United States market that are organic and fair labor.

But traveling with loose tea or pu-erh bricks does alert security. More than once, the agents asked jokingly, I hope, if you can smoke the stuff. The answer is no.

By Ahmed Rahim, as told to Joan Raymond. E-mail: joan.raymond@nytimes.com.

Article source: http://www.nytimes.com/2013/03/26/business/in-the-air-with-the-chief-of-numi-organic-teas.html?partner=rss&emc=rss

Media Decoder: House of Cards: Episode seven and father figures

Do reporters care about the tiny trophies of governance? Ashley Parker and David Carr review episode seven of the Netflix series “House of Cards,” and discuss whether the people who wield pens care about getting one with presidential pixie dust on it.

The recap of episode seven is, like all of our lookbacks, rife with spoilers, so avert your eyes if you have not seen it yet. And if you want to catch up with past chats, you can find episode one, two,three, four, five or six for the clicking.

Episode 7

Synopsis: Congressman Frank Underwood gets his education bill signed, which gives him juice and credibility for further adventures. Zoe Barnes invites Janine Sikorsky, the White House correspondent of her former employer, The Washington Herald, over to the dark, blogging side of journalism. Peter Russo seeks redemption, or at least election to the governor’s post in Pennsylvania. And Ms. Barnes and Mr. Underwood celebrate Father’s Day.

Carr: First off, I love the parallel opening juxtaposition of a bill signing in the Oval Office and a recovery meeting in a church basement. The first is all about hierarchy, ceremony and celebration, while the second is a place where all people are the same and the only thing being celebrated is another day of sobriety.

Much of this episode revolves around the effort to redeem Congressman Peter Russo and clean up his past for a run for governor. As Jane Hu and Carrie Frye noted in their excellent recap on The Awl — and I thought we were the only people nerdy enough to do this — Mr. Russo is forced to sit like some kind of potted plant while other people in the room talk about him in the third person.

Part of the cycle of redemption is the coming-out story in which the public figure admits that mistakes were made. In this instance, Janine Sikorsky, who at Zoe’s urging is contemplating leaving The Herald, is writing the comeback story of Mr. Russo so she has a “gritty” clip to give her cred if she decides to join Zoe at Slugline. They go through the by-now familiar kabuki in which she asks about terrible things and he minimizes at every turn. It seems a bit off, though. At one point, she asks if he “only” used marijuana and cocaine. To which I say, what’s left, shooting heroin in your eyeballs? I would think cocaine is enough to create more than a speed bump in the comeback narrative of an elected official.

With all that out of the way, can we talk about pens? In this episode, Frank hands across a pen from the bill signing ceremony to Zoe as if it were one of those pen-like gadgets from “Men In Black.” He says it is “part of history” and she seems to receive it as such, but in my experience reporters don’t care about tchotchkes like that. Working there, Ashley, you would know better. And do reporters literally go into the Oval Office for bill signings? I’ve only been there once and it didn’t seem like it was big enough to hold all those people.

Parker: Well, reporters would never be in a position to receive a signing ceremony pen — unless, like Zoe, they happen to be sleeping with, say, a member of Congress. So I think it’s the naughtiness of it she cares about, not the actual pen.

A brief caveat though: I don’t cover the president, and have never ridden on Air Force One. But I have seen enough Instagram photos and Tweets to know that the one tchotchke reporters seem to savor as a point of been-there-done-that pride are the tiny packs of Presidential MMs they give out on Air Force One. I imagine that all across Washington these specialty MMs — complete with the Presidential Seal — are decorating desks and bookshelves and stuffed in drawers as a souvenir from a reporter’s maiden Air Force One ride.

To answer your question, though, I had to run it by our White House team — and the short answer is no. As Jackie Calmes explained rather succinctly, “Bills usually aren’t signed in the Oval.” And Peter Baker explained further: “If it’s a bill they want to highlight, they can stage an elaborate ceremony in the Rose Garden or East Room. If it’s a minor bill or one they don’t want anyone to pay attention to, they won’t have any media in at all. It’s their choice.”

However, there will always be a “pool” of reporters accompanying the president at any bill signing, and this would include a print reporter. The job of the pool reporter, which rotates daily, is to track all of the president’s movements/statements/events/etc. and send out a report to all of the other reporters who weren’t able to be there.

But back to pens, one of the most affecting scenes in this episode was that the vice president was so desperate for the camera shot, and for the pen in the signing ceremony that was not forthcoming. Later, we see him duck into the Oval Office when no one is looking. He squeezes the leather of the president’s chair, scoots himself up to the mahogany desk, clasps his hands and allows himself to imagine for one moment what it would feel like to be commander-in-chief. Then, he notices the pen, slips it in his breast pocket, and walks out.

David, what did you make of that image?

Carr: I thought that the big press gang scene in the Oval Office was a confection. In terms of people vying for pens — and camera positions — no one ever lost their job by overestimating the pettiness of the Beltway ruling class.

I find it interesting that the meme of the vice president as inconsequential and off-the-ball persists in popular culture. “House of Cards” and HBO’s “Veep” both have number two’s who seem more like two-year-olds, even though the last three vice presidents — Dick Cheney, Al Gore and now Joe Biden — have had significant portfolios and the ear of the men they served. While its true that vice presidents have rarely taken on heroic dimensions in the American narrative, their role seems to have grown in real life while shrinking in the popular imagination.

I think it’s telling that Frank Underwood always goes to great pains to address the vice president with a great deal of formality — “Mister. Vice. President” — because he seems to sense that the title is all the man has. Dan Ziskie does a great job of making Vice President Matthews seem full of himself and tiny at the same time. And the scene in which he steals into the president’s office and tries the desk on for size is well played. He seems like a naughty child in need of minding.

Speaking of which, there is the matter of the Father’s Day scene between Zoe and Frank. Other publications will probably do a better job of describing their transgressive interaction. But suffice it to say that while in the past they met on a somewhat equal footing, with each seeking something from the other, the subtext of their respective ages becomes overt in this episode. They know that what they are doing is wrong on many levels and that is a large part of why they like it.

Article source: http://mediadecoder.blogs.nytimes.com/2013/03/18/house-of-cards-episode-seven-and-father-figures/?partner=rss&emc=rss

In Venture With NBC, Esquire Expands Into Television

On Monday, NBCUniversal will announce that it has concluded a deal with Hearst Magazines to rebrand one of NBC’s existing cable properties, the G4 network, as a new entity, the Esquire Network. The purpose: to refashion a cable channel that has been devoted to video gaming and devices into what NBC’s top cable executive described as “an upscale Bravo for men.”

Only last week, that executive, Bonnie Hammer, added Bravo — the network of “Real Housewives” and other female-centric lifestyle programming — to the portfolio of cable networks she oversees, so the juxtaposition is well timed. The Esquire Network will have its debut on April 22. It will be available in 62 million homes with cable or satellite service.

Neither side would discuss the specific financial arrangements, but said the renamed channel was not a joint venture. “We own G4,” Ms. Hammer said. “There are no ownership issues here.” David Carey, president of Hearst Magazines, the publisher of Esquire, said, “We have a strong interest in this succeeding.”

For viewers of the G4 network, the change will mean a sharp shift from the gaming-centered programming that attracted some men to shows that will draw an audience that NBC executives are persuaded Esquire stands for: “The modern man, what being a man today is all about,” as Adam Stotsky, the general manager of the new network, said.

Specifically, NBC is hoping to capture a more educated, affluent, sophisticated male viewer, who is not being served, as its research concluded, by the male-oriented, nonsports programming on cable channels like Discovery and Spike. “Much of today’s programming targets men in a one-dimensional way,” Mr. Stotsky said, with what he called “down-market shows” about “tattoos or pawn shops or storage lockers or axes or hillbillies.”

The Esquire Network will offer shows aimed at capturing other areas of interest, like cars, politics, world affairs, travel, fashion and cooking. David Granger, Esquire’s editor in chief, said he expected the programming to be “not duplicative of what readers find in the magazine, but in the same wheelhouse.”

Still, he said, there could be some crossovers. For example, “Funny Joke From a Beautiful Woman,” a feature Esquire has included on its Web site, could work as a piece between series, Mr. Granger said.

But Mr. Stotsky said his development staff would generate the program ideas. One of the network’s first original series is “Knife Fight,” a reality competition about “after-hours cook-offs” among young chefs.

The other original series is a travel show featuring celebrities called “The Getaway.”

Neither of those ideas originated in an editorial meeting at Esquire, but as Mr. Carey said, “This is not the magazine on TV; that would not work. The idea is to capture the essence of the magazine.”

Ms. Hammer called that the magazine’s brand. She said NBC had been aware of the limits of G4’s programming niche.

“Realistically, guys who are into gaming are not necessarily watching television,” she said. “If this was going to come under my portfolio, I’m a little brand crazy, so I said, let’s create a real brand, define a space, understand who we are programming for.”

Mr. Stotsky was responsible for seeking potential partners, and after some early discussions with Mr. Carey and Mr. Granger, an alliance with Esquire quickly gained traction.

Mr. Carey said that Hearst Magazines was “very focused on partnerships.” He pointed to its success in creating magazines tied to cable channels like the Food Network and HGTV.

Beyond the two original shows to be announced on Monday, the new channel will be filled in the short run with acquired programs — many, Mr. Stotsky said, from the library owned by NBCUniversal.

Two comedies that will appear are in the category of more sophisticated recent comedies, he said. One, “Parks and Recreation,” is owned by NBC and still on the broadcast network. It will get its first cable exposure on the Esquire Network.

The other, “Party Down,” about young caterers, achieved some cult status when it played on the cable network Starz three years ago.

That may mean that the actor Adam Scott, who stars in both shows, is something of the ideal for the Esquire Network. Mr. Stotsky said the channel is hoping to rely on the magazine’s “80 years of insight into what makes men tick.” He added, “When you look at Esquire as a print magazine, it’s really about a point of view, a way of life, telling intelligent witty stories.”

Mr. Granger said the magazine had survived both the media shift from print to digital and the recent recession, even managing to increase its circulation figure, to about 725,000 a month, in December. This was accomplished, he said, by creatively expanding onto digital platforms including Web site and tablet applications. The median age of the magazine’s reader in the last several years falls in the range of 38 to 40 years old, he said.

Mr. Carey said current circulation figures alone should not reflect the brand’s value. “It’s a funny thing about magazines,” he said. “The population of people who know and respect and see a particular magazine brand as an authority is usually much bigger than the audience of the actual magazine. I believe NBC saw the opportunity that the built-in awareness and respect for Esquire was multiples of the actual magazine audience.”

Mr. Carey said he “absolutely saw only an upside” for Esquire. “As we’ve seen from our other ventures, when you have both print and television working together, it clearly lifts all boats.”

Article source: http://www.nytimes.com/2013/02/11/business/media/in-venture-with-nbc-esquire-expands-into-television.html?partner=rss&emc=rss