April 20, 2024

Times-Picayune Plans a New Print Tabloid

Nearly one year after The Times-Picayune of New Orleans announced that it would print only three days a week, the paper said it planned to roll out a three-day-a-week tabloid edition.

Starting this summer, a tabloid called TPStreet will be published on Mondays, Tuesdays and Thursdays, according to a statement released online by Jim Amoss, editor and vice president for content at The Times-Picayune.

TPStreet will be available on newsstands for 75 cents and not be delivered to subscribers’ homes. At the same time, The Times-Picayune will continue to publish and offer home delivery of its traditional newspaper on Wednesdays, Fridays and Sundays.

“We promised to invest in our community, and we’re fulfilling that promise,” said Ricky R. Mathews, president and publisher of The Times-Picayune in a statement posted on the Web site Nola.com

Last May, the paper’s owners, Advance Publications, announced it would cut back printing of The Times-Picayune and would make major cuts to the newsroom. Advance Publications then introduced similar changes at other papers.

Mr. Mathews said in an e-mail that he was still figuring out how many people to hire for the new edition.

But there are no guarantees that any other cities with papers operated by Advance’s Newhouse unit, which lost daily newspaper coverage, also will get tabloids. Randy Siegel, president of local digital strategy for Advance Publications, said in an e-mail about the change in New Orleans “this was purely a local market decision.”

Many New Orleans residents posted comments tinged with sarcasm on Nola.com. One reader of Nola.com named BeignetBob posted on the site, “C’mon guys, just admit it: The grand digital experiment is a big bust. We tried to tell you, but would you listen? Nooooooooo. Next time, listen to the readers.”

Article source: http://www.nytimes.com/2013/05/01/business/media/times-picayune-plans-a-new-print-tabloid.html?partner=rss&emc=rss

Webdenda : Webdenda

And1, Aliso Viejo, Calif., the basketball footwear and apparel company, chose Catch New York as agency of record. Billings were not disclosed. The assignment had previously been handled by Frank Creative, Portland, Ore.

David Bonner joined the St. Louis office of Momentum Worldwide as senior vice president and executive creative director. He succeeds Jeff Stevens, who left in April, the agency said. Mr. Bonner had been senior vice president and executive creative director at St. John Partners, Jacksonville, Fla. Momentum Worldwide is part of the McCann Worldgroup division of the Interpublic Group of Companies.

Jonathan Cohen joined Behan Communications, Albany, in a new post, chief operating officer. He had been running his own consultancy, Cohen Strategic.

Tim Collison joined the ZenithOptimedia Group, London, part of the Publicis Groupe, in a new post, global communications director. He had most recently been director for worldwide communications at Initiative, part of the Mediabrands division of the Interpublic Group of Companies.

Lori Conkling joined NBCUniversal, New York, part of Comcast, as executive vice president for strategy and business development in a newly formed part of the company that is focused on areas like innovation and digital strategy and is led by Lauren Zalaznick. Ms. Conkling had been executive vice president for distribution at AE Networks, which is jointly owned by the Walt Disney Company and the Hearst Corporation.

Doremus New York, part of the Doremus division of the Omnicom Group, hired three employees. They are Cori Lundy, account supervisor; Melissa Medeiros, marketing analyst, a new post; and Rose Weng, management supervisor, also a new post.

Robyn Freye joined Digitaria, San Diego, part of the JWT division of WPP, in a new post, vice president for marketing. She had been director for business development at Pereira O’Dell, San Francisco, part of Grupo ABC.

Bob Girolamo joined ePrize, Pleasant Ridge, Mich., in a new post, managing director for its mobile customer relationship management division, overseeing a team based in the company’s Chicago office. He had been a general manager at CoolSavings.com.

Allison Gollust joined the New York office of Turner Broadcasting System, part of Time Warner, as senior vice president for communications at CNN Worldwide, overseeing publicity and public relations teams in Atlanta, Los Angeles, New York and Washington. The hiring of Ms. Gollust, who had most recently been communications director for Gov. Andrew M. Cuomo of New York, reunites her with Jeff Zucker, president at CNN Worldwide, with whom she worked when he was at “Today,” NBC and NBCUniversal.

Hearst Ventures, New York, made a minority equity investment — estimated at $30 million for a 20 percent stake — in Science Inc., Santa Monica, Calif., which creates digital businesses and helps them to grow. Recent initiatives by Science Inc. included Dollar Shave Club. Hearst Ventures is part of the Hearst Entertainment and Syndication unit of the Hearst Corporation.

Lionsgate, Santa Monica, Calif., consolidated its media planning and buying assignment for its Lionsgate and Summit Entertainment studios, with spending estimated at $250 million, at the Mindshare division of GroupM, which is owned by WPP. Mindshare has handled the media duties for Summit before Summit was acquired by Lionsgate; the media duties for Lionsgate had been handled by Initiative, part of the Mediabrands division of the Interpublic Group of Companies. A review for the consolidated assignment involved three media agencies: Initiative, Mindshare and Horizon Media.

Sarah Mark and Alex Van Wagner joined Hero Marketing, San Francisco, in new posts. Ms. Mark becomes client strategy director; she had most recently been a consultant. Mr. Van Wagner becomes senior client strategy manager; he had been a client manager at Rauxa.

MarketSense, Burr Ridge, Ill., and its sibling company, MarketEffect, have been combined to form the Mx Group.

Jordi Martinez joined the Martin Agency, Richmond, Va., part of the Interpublic Group of Companies, as a creative director. He had been the head of the Dam Armada unit of the Amsterdam office of Wieden Kennedy.

Tim Mayer joined TruEffect, Westminster, Colo., in a new post, chief marketing officer. He had been vice president for marketing at ShopAtHome.

Article source: http://www.nytimes.com/2013/02/25/business/media/webdenda.html?partner=rss&emc=rss