He now makes upward of $4,000 a month, he said, through a mix of social media platforms. In addition to his call-outs on Periscope, he entices followers to pay $1 a month to unlock videos on Patreon, a subscription platform. He has also figured out how to raise funds through Twitter, by posting screen shots of Venmo donations to shame and entice fans to give more.
Viewers occasionally ask him why he doesn’t get a traditional job, to which he replies: “I made this my job.”
‘Pop Culture Is Boring’
Mr. Hill is part of an emerging category of micro-influencers who have discovered there is a paying audience that wants to watch them go about their day-to-day lives. Many have been able to make money on Patreon, where people can sell subscriptions for their content, whether it be about comics, travel or nothing at all.
Riley Whitelum, 34, and Elayna Carausu, 24, for example, have nearly 2,400 patrons paying $3 a month or more to watch them sail around the world on their channel, “Sailing La Vagabonde.”
And then there is Paul Denino, 24, who goes by the avatar “Ice Poseidon” and live-streams for hours a day on Periscope, Twitch, YouTube and other platforms. For this, he can make some $60,000 a month, he said in a recent profile in The New Yorker.
Article source: https://www.nytimes.com/2018/12/08/style/jovan-hill-live-stream-social-media-money.html?partner=rss&emc=rss
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