The notion of one project taking away from another is common but unfounded, Ms. Atwell said. “Instead, we see that great projects launching on the platform create more visibility and interest in other projects as well,” she said, adding that around 30 percent of its community has backed two or more projects. “We also have a strong core of superbackers who have backed dozens or even hundreds or thousands of projects,” she said.
Other comic book projects have seen success.
Alex de Campi sought funding in May for the science-fiction graphic novel “Madi: Once Upon a Time in the Future,” with the film director Duncan Jones. They shot past their $50,000 goal, earning $366,000.
In August, the writer Scott Snyder and the artist Tony Daniel offered supporters a behind-the-scenes look at their series Nocterra, which will have its premiere next year with Image Comics. The target for the project, which ends Sept. 17, was $40,000, and it has so far earned $169,000.
Mr. Snyder found other opportunities with the campaign. He used it to announce his new imprint, Best Jackett Press, and proceeds will help pay for Mr. Daniel’s work as well as for the artist for a second series. The money helps alleviate worries that this project was taking time away from paid opportunities.
There were also personal reasons. “Real life circumstance is keeping us away from fans,” Mr. Snyder said. “We can’t go to conventions. We can’t do signings.” So the rewards emphasized access to the creators and a sense of community. “It’s about meeting us, taking a class with us, getting a sketch.”
Article source: https://www.nytimes.com/2020/09/08/business/media/comic-books-kickstarter-crowdfunding.html
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